Author: admin

Clutch Honors W.Bradford Growth, Client Satisfaction Record

Clutch differentiates itself from its competitors by having an in-depth review process before they publish the rating on their website. Clutch analysts perform market research, industry analysis, and most importantly, perform interviews with clients from the company in order to craft an unbiased review of the company.

During the interviews with our clients, Clutch analysts talked with our clients to obtain comprehensive knowledge about our approach to providing solutions to their problems. These interviews are exactly what sets Clutch apart from their competitors and is a major reason that we are so ecstatic that Clutch has included us in this 2019 report. We are grateful to our clients who left glowing comments on our profile, which currently has 5.0 stars out of 5.0 possible stars.

The Manifest is Clutch’s newest sister site, and includes a streamlined view of a company’s information. The Manifest accomplishes this streamlined view of a company by having a company’s size, location, and services provided, all at a quick glance. The Manifest has ranked us in the top-ten best content marketing agencies!

W.Bradford is incredibly happy to have been reviewed so highly by Clutch. We appreciate our clients taking the time to be interviewed by Clutch and understand we wouldn’t have received this recognition without them.

Cincinnati-Based Agency’s Global Marketing Campaign Secures Second Major Award Win

Today W. BRADFORD earned its second award through the Association of Marketing and Communication Professionals (AMCP) by receiving a platinum 2018 AVA Digital Award. The Miami-based full-service branding and digital creative agency earned the prize for excellence in its “Color & White” integrated marketing campaign for Soraa, a manufacturer of premium LED lighting based in Silicon Valley.

According to the awards website, this year there were 2,500 entries from throughout the United States, Canada, and 23 other countries. Sixteen percent of the entries won platinum, the top award, and around 21 percent the gold award. Approximately eight percent were honorable mention winners.

“Winning the AVA Digital Platinum Award for a campaign that already has won another top industry award proves our philosophy that effective marketing should yield strong results more than once,” said Will Sears, President & CEO of W. BRADFORD. “For Soraa, this particular project cleverly expresses the many superior differentiators of their technology and products in ways that continue to position their brand as a leading industry innovator.”

W. BRADFORD developed interactive resources to teach Soraa’s audience how to make complex technical and scientific color rendering technology tangible, beautiful and interesting. Elements of the campaign included video, web, social, influencer relations, sales collateral and promotional item development.

“Our focus was to inspire and equip Soraa’s core audience to experience new and creative pathways in developing their lighting designs,” said Dawn Anderson, Director of Corporate Marketing for Soraa. “W. BRADFORD’s work captured how we push the boundaries and imagination of what a light source can be.”

AVA Digital Awards is an international competition that recognizes outstanding work by creative professionals involved in the concept, direction, design and production of media that is part of the evolution of digital communication.

To view the winning campaign case study, click here.

Cincinnati-Based Agency’s Global Marketing Campaign Earns Top Industry Award

Today W. BRADFORD earned recognition through the Association of Marketing and Communication Professionals (AMCP) by receiving a platinum 2018 MarCom Award. The Miami-based full-service branding and digital marketing agency earned the prize for excellence in its “Color & White” integrated marketing campaign for Soraa, a manufacturer of premium LED lighting based in Silicon Valley.

With more than 6,000 print and digital entries submitted annually, the MarCom Awards are the world’s largest, most-respected creative competition. Only 15 percent of entries win Platinum recognition.

“Our team is dangerously smart, creative, fun and genuine,” said Will Sears, CEO of W. BRADFORD. “It is from these core traits that our signature standard of work and quality of partnerships have emerged. After we understand a topic such as Soraa’s color story intellectually, the optimistic spirit and vibrant personalities of each of our team members organically bring complex subjects to life.”

The agency developed interactive resources to teach Soraa’s audience how to make complex technical and scientific subject matter tangible, beautiful and interesting. Elements of the campaign included video, web, social, influencer relations, sales collateral and promotional item development.

“Our focus was to inspire and equip Soraa’s core audience to experience new and creative pathways in developing their lighting designs,” said Dawn Anderson, Director of Corporate Marketing for Soraa. “W. BRADFORD’s work captured how we push the boundaries and imagination of what a light source can be.”